New website

Launching our new online store

New Website

This spring we launched our brand new website and E-commerce online store.

It has been some time since we had a new site during which technology has moved on so much as has the way we shop.

Having opening our new store on Jermyn Street in London at the end of 2013, we very much wanted the online store to reflect this. Our customers will hopefully get a similar experience of our brand, shirts and our story, whether they choose to shop in person or digitally.

Since we launched we have been very pleased to see customers from all over the World buying our Ready to Wear collections for men, women and boys. The demand for quality and UK designed and made shirts is incredible.

We launched the site with all new imagery from our Spring – Summer Collection. This was taken by photographer Richard Allen and shot at Somerset House in London. The images are timeless and classic yet have a contemporary twist, just like our shirts.


Ruffle Shirt

The online store allows you to shop all Ready to Wear collections, buy our exclusive Made to Measure gift box and a new feature just added gives the customer a chance to buy classic designs at a discount on the ‘offers’ page.

Gift Box

We hope the site will please existing customers and give the World a chance to experience one of the last true British Shirt makers from the very famous Jermyn Street in London.

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